9.3 The conference “Meet the Regulators”, organized by the Bulgarian Association for Drug Information. Emer Cooke, Executive Director of the EMA: The very concept of a medicinal product is already different. The Executive Director of the European Medicines Agency, Emer Cooke, visited Sofia for the first time since taking up her position, on the occasion of the anniversary conference “Meet the Regulators”, organized by BALI (Bulgarian Association for Drug Information – BADI). The conference attracted exceptional interest and featured a very high level of participation from Bulgarian and international institutions, representatives of the academic community, and the pharmaceutical industry. A CredoWeb team filmed the conference in its capacity as the communication partner of the event. We thank Prof. Tatyana Benisheva for her trust and Emer Cooke for the professional discussion with her. Credoweb.bg link